Helar is a corporate rebranding of the “ÉKASA” brand that at the end of 2019 comes with a new name.
In addition to the new name, there is also a concept of simplified design, with a more youthful and relaxed image.
The briefing for the creation of the new monogram included the construction of a house, with a simple and fast design, also incorporating the letter H.
The use of a sans serif typography with a modernised touch is a huge complement to the logo.